How much television do you watch? Now, how much television do you watch on your television? If you’re like me you don’t have time for such pesky things as TV schedules and minutes-long commercial breaks. In this day in age the Internet is king, and the king mandated that we the people shall get some TV whenever we want it.
As of last week, change that mandate from some to all: One the world’s largest cable service providers, Comcast, has bought NBC. You know, NBC! Aka the NATIONAL Broadcasting Company, aka the parent network of CNBC, Bravo and USA (among many others). With this merger, a big, drooling, fire-breathing, Chuck-Norrising, monster, behemoth has been born.
Comcast is the largest ISP (internet service provider) with nearly 20 million subscribers, and NBC, is well, NBC. So what’s so special about this merger? I’ll put it this way: Not only does Comcast not control the tubes that connect us all, they can control what flows through those tubes (in terms of digital entertainment).
Now, there are two camps probably forming at this point. On one side we have the “WTF Comcast?! Way to go and destroy my Net Neutrality dreams!” camp, and on the other side we have the “Woohoo! I’m so pumped because now I will have more access to all my favorite hit NBC shows like Community, The Office and 30 Rock (it’s comedy night done right, starting tonight at 8:30! Am I right NBC? That pitch was free, the next one won’t be)!
The latter camp has good reason to be excited. Today, no one pays attention to the schedules TV stations set up because God gave us things like Tivo and Hulu. When we want our entertainment, we get it. This Comcast-NBC deal will make this even more true than it already is.
Though this is exciting, I do also sympathize with the “WTF?!” camp. Comcast controlling what entertainment you consume means that it is the decider. Want to catch some Leno? No problem! “Here you go”, Comcast will say, “watch as much Jay as you want!” Now should you have the nerve to watch Jimmy Kimmel Live on ABC, well Comcast may very well be to say “You want Kimmel? OK. As long as you pay us, not a problem.” I think I just got a shiver down my spine, because that could be one dark future.
Having to pay to watch Jimmy Kimmel, may be a scary notion, but you could come out from under the covers for a little bit, because nothing has actually been set yet. Thankfully you live in the United States of Insanely-complex-government-system-rica, and it likely will not be another year until you actually see the full effects of this merger. There’s the FCC, the FTC, the Justice Department and who knows who else that needs to approve this merger. This merger will be a hot topic in parts of Washington over the next year, and could seriously shake up how we get our Conan in a year’s time. Speaking of Conan, check out his take on this merger in a clip from The Tonight Show!
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